PRESERVED PROMOS | Ziploc | 2025

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More than half (54%) of all US online shoppers have increased their usage of coupon codes over the past year to stretch their budgets and maximize savings. Despite that, a staggering 99% of issued coupons go unused* and every expired coupon is a purchase opportunity lost for every retail store.

Ziploc® is a brand known for preserving the life of food and our new platform, “For the Love of Food” gave us a clear opportunity to win back and retain these shoppers by proving our added value in preserving food, reducing food waste, and stretching every pantry dollar.

Preserved Promos is a mobile commerce experience that lets you breathe new life into expired food coupons and promos. Simply scan or upload any expired coupon (even non-grocery ones!) and turn them into sizzling savings at over 80 retailers—just add Ziploc® to your cart.




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Awards



  • Grand Prix / Cannes Lions / Creative Commerce / Brand Strategy
  • Gold / Cannes Lions / Direct / Use Of Real-Time Data
  • Silver / Cannes Lions / Direct / Market Disruption
  • Silver / Cannes Lions / Media / Retail Media
  • Bronze / Cannes Lions / Direct / Use Of Mobile
  • Bronze / Cannes Lions / Creative B2B / Market Disruption
  • Bronze / Cannes Lions / Strategy / Consumer Goods
  • Bronze / Cannes Lions / Effectiveness / Single Market

  • Best of Interactive Online and Mobile / One Show
  • Gold / One Show / Creative Effectiveness / Consumer Products
  • Gold / One Show / Direct Marketing / Commerce
  • Gold / One Show / Direct Marketing / Brand Partnerships
  • Gold / One Show / Interactive, Online & Mobile / Commerce
  • Silver/ One Show / Creative Use of Technology / Commerce
  • Silver/ One Show / Creative Use of Data / Commerce
  • Silver / One Show / Direct Marketing / Innovation
  • Silver / One Show / Interactive, Online & Mobile / Brand Partnerships
  • Bronze/ One Show / Creative Use of Data / Brand Partnerships

  • Graphite / D&AD / Digital Marketing / Mobile
  • Wood / D&AD / Direct / Acquisition & Retention

  • Gold / Andy Awards / Idea

  • Gold / Clio Awards / Creative Commerce / Acquisition & Retention
  • Gold / Clio Awards / Media / Retail
  • Gold / Clio Awards / Digital & Mobile / E-Commerce
  • Silver / Clio Awards / Creative Disruption / Creative Commerce
  • Silver / Clio Awards / Creative Commerce / Mobile-Led Commerce
  • Bronze / Clio Awards / Experience & Activation / Digital & Mobile
  • Bronze / Clio Awards / Direct / Experience & Activation
  • Bronze / Clio Awards / Direct / Digital & Mobile
  • Bronze / Clio Awards / Digital & Mobile / Real Time
  • Bronze / Clio Awards / Creative Use Of Data / Real Time
  • Bronze / Clio Awards / Creative Effectiveness / National

  • Gold / LIA / Digital / Creativity in Commerce
  • Silver / LIA / Creative Use of Data / Real-Time Data
  • Bronze / LIA / Direct / Digital
  • Bronze / LIA / Evolution / Creativity in Commerce