PRESERVED PROMOS | Ziploc | 2025

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More than half (54%) of all US online shoppers have increased their usage of coupon codes over the past year to stretch their budgets and maximize savings. Despite that, a staggering 99% of issued coupons go unused* and every expired coupon is a purchase opportunity lost for every retail store.

Ziploc® is a brand known for preserving the life of food and our new platform, “For the Love of Food” gave us a clear opportunity to win back and retain these shoppers by proving our added value in preserving food, reducing food waste, and stretching every pantry dollar.

Preserved Promos is a mobile commerce experience that lets you breathe new life into expired food coupons and promos. Simply scan or upload any expired coupon (even non-grocery ones!) and turn them into sizzling savings at over 80 retailers—just add Ziploc® to your cart.




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Awards



  • Grand Prix / Cannes Lions / Creative Commerce / Brand Strategy
  • Gold / Cannes Lions / Direct / Use Of Real-Time Data
  • Silver / Cannes Lions / Direct / Market Disruption
  • Silver / Cannes Lions / Media / Retail Media
  • Bronze / Cannes Lions / Direct / Use Of Mobile
  • Bronze / Cannes Lions / Creative B2B / Market Disruption