I SEE COKE | Coca-Cola

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A built-in Alexa skill that puts Coca-Cola on viewers’ lips every time it pops up on screen, turning over 100 years of product placement in movies and TV shows into an interactive shoppable experience.



Case Study





Demo (English)





One-Board




Some of Alexa replies:





Poster Design




Awards


2023 Silver / Cannes Lions / Radio+Audio - Voice Activation