SO YOU MET ME ON A ZOOM CALL AND NOW YOU’RE CURIOUS ABOUT MY WORK...
︎︎︎
one drop bottle
PRIL
THE ONE-DROP BOTTLE | Pril
______________________________________
"One Drop is Enough" has been Pril's everlasting promise for years,
to make it big again
we turned it into something our consumers can actually grasp.
Recognitions
2016 Cannes Lions Bronze / Outdoor
2016 Cannes Lions Shortlist x 6 / Design, Direct, Media, Promo & Activations (3)
2017 D&AD Wood Pencil / Direct Product & Service
2017 One Show Bronze x 2 / Ambient Media, Promotional & Collateral
2017 Clio Awards Silver / Brand Design
2017 Clio Awards Bronze / OOH
2017 Dubai Lynx Grand Prix / Promo & Activation FMCG
2017 Dubai Lynx Gold x 3 / Promo & Activation, Integrated, Direct
2017 Dubai Lynx Silver / Direct Use of Ambient Media
2017 Dubai Lynx Bronze x 2 / PR, Media
2017 Effies Mena Gold / Brand Experience
2017 Effies Mena Silver x 2 / Non Food - FMCG, Shopper Marketing
2017 Cristal Awards Grand Prix / Promo & Direct In-Store Marketing
2017 Cristal Awards Gold / In-Store Marketing, Outdoor
2017 Cristal Awards Silver / Promo & Direct Home
2017 Cristal Awards Bronze / Design POS
2017 Loeries Silver x 4 / Design, Promo & Activation, Direct, Media
2018 Dubai Lynx GP / Creative Effectiveness
2018 Global WARC Gold
2018 Cannes Lions Shortlist / Creative Effectiveness
omo tag
OMO DETERGENT
OMO TAG | Unilever
________________________________________
Detergent brands have been doing sampling in the same way for years – in Lebanon and across the world.
To overcome the difficulty of grabbing people’s attention at traditional shopper marketing points and reinforce
its “Dirt is Good” brand purpose,
Unilever’s OMO decided to disrupt in-store sampling by moving away
from supermarkets and taking its product to people’s clothes, before they go out and get dirty.
The OMO Tag, made completely out of OMO detergent, is a completely water-soluble tag
that can be placed inside the washer. One tag is enough to remove the dirt of three garments.
To kickstart the sampling, OMO partnered with Sports 4ever, Beirut’s largest chain
of sporting merchandise, which will soon add the tag to every sports outfit.e.
